Media training is a specialized form of communications training that helps media-facing individuals to anticipate reporter behavior, avoid common traps, and confidently focus on their messaging.
We’re not ashamed to admit that we cannot say it better than Richard Branson has. We quote: ‘… a good PR story is infinitely more effective than a front page ad.’
BWD PR has the in-house know-how to write killer press releases – for when you need to issue an official statement – or create hype around any element of your business.
Do you need to issue an official statement, declare quarterly or annual results – or create awareness around a newsworthy development in your company? Then you can count on BWD PR to make it happen for you.
We offer a turnkey service, that includes planning, R&D of the industry specific media list, inviting the media, counsel on the best format, briefing of spokespersons, preparation of media packs, coordination of the media conference itself – and facilitating of any follow-up interviews.
The quickest way to become a hero amongst your target audiences – is by becoming a hero amongst the media. BWD PR offers a media exercise service that helps you to achieve exactly that.
Our veteran PR specialists are poised to pinpoint who the media movers and shakers are in your industry – and to sell your story to them. Experience shows us that the value of the media exposure our clients typically gain – are considerably more than the cost of such an exercise.
We present you with an end to end solution for the design, planning and coordination of events and campaigns.
Our services encompass any form of stakeholder engagement, including team building exercises, exhibitions, workshops, conferences, promotions and road shows.
All our PR activities are executed with two key considerations in mind – to accomplish your strategic objectives and create the desired impression amongst your target audiences.
Today, PR is mostly driven by online conversations – in real time.
BWD PR is renowned for the creation of innovative content that can be used across the full spectrum of online communication channels, including Facebook, Twitter, LinkedIn, lnstagram – or any other online social networking, content-sharing or collaborative platform.
Our aptitude provides for the development of social media strategies, writing of social media content, design of images, creation of multi-media videos and roll out of online ad campaigns – as well as the design and sending of e-newsletters on your behalf.
The success we achieve for our clients on social media platforms are based on two cornerstones; the impact that is made – and the measurement thereof. To this end we deploy a series of sophisticated analytical tools to gauge all our social media efforts.
The BWD PR suite of services exists for one single reason – because no business can do without it. Why? Because regardless of how brilliant any business concept is, it will be absolutely worthless – if there are no people who support it.
This simple yet powerful truth is acknowledged by some of the most successful business leaders of all times. Even the likes of Bill Gates said that if he had one dollar left, he’d spend it on PR.
Regardless of whether you wish to advertise online or in print – BWD Advertising is poised to help you create material that will bring your brand story to life; to stir emotions, engage and captivate people – in a way that is second to none. Click here to read more about BWD Advertising
They realised that to become loved and wanted by the masses; you need to tell the story of your brand. This notion is echoed by the likes of Ian Rowden, Chief Marketing Officer of Virgin Group who said: ‘the best brands are built on great stories.’
Top brands around the globe such as Apple, Google, Coca-Cola and Starbucks – have not become household names based on the strength of their products only.